10 Powerful Ways To Grow Your Email List

Kim Barrett Email Marketing 1566 Comments


Are you interested in growing your email list?

Do you want to grow a highly-responsive email list?

If this sounds like you, then I am going to share some powerful tips or strategies that you need to employ to grow your email list.

1.Provide highly-quality content

To begin with you have to high-quality engaging content to attract and retain your subscribers. Your content has to be relevant to the needs, concerns, problems and issues your subscribers have. A relevant content builds and enhances the relationship with your subscribers.

If you aspire to grow your email list, then you have to focus your attention to providing high-quality content that address the pain points of your potential subscribers’ or new subscribers.
Writing high-quality content is also a better way to establish trust with your potential subscribers. Content allows them to fall in love with your brand and business, and may likely lead to them subscribing and taking action on whatever you ask them to do.

In order to ensure that you are writing high-quality content, do a content research and see which post are popular and generating shares. A tool you can use for this is NinjaOutreach, Click here for more info http://ninjaoutreach.com/. Aside from content research, you can use it for content promotion as well, growing your email list further by exposing your content to a new set of audience. 

2.Use landing pages

Landing pages are the pages you create on hour website for the sole purpose of generating leads, in this case, new subscribers who will throng your email list. Landing pages differ from your typical home page as its entire structure is designed to grow your email list.

3.Use actionable words or phrases

Using action-oriented words is also one of the powerful ways of growing your email list. It clearly tells your audience the type of action you want them to perform. Of course, this is done when you have provided value beforehand, thus it is much easier for them to perform the desired action you want.

Refrain from using phrases or words that explicitly describes the incentive(s). Instead, use verbs; as they are action-oriented words. It tells your audience what exactly they should do.
The following are the actionable words you should use in your copy to grow your list:
 Submit
 Take
 Send
 Download
 Learn More
 Subscribe
 Get
 Reserve
 Grab

4.Use onsite retargeting solutions (softwares)

Using an onsite retargeting solution will help you rapidly grow your email list.
I bet you asking, what the heck is an onsite retargeting solution? Don’t worry I got you. An onsite retargeting solution is a software that you use on your website to get more subscribers and customers. How it works its simple, you embed a html code at the header section of your website, and then the software will track visitors’ behavior on your website (this applies to your landing pages as well) and detects when your website visitor is about to leave your site and it displays a pop up form that they can use to fill up the name and email address. Voila, now you have a technique to rapidly grow your email list (assuming your website gets enough eyeballs on a daily basis).
Keep in mind that the software captures website visitors who are about to leave your website, thus it captures them and squeezes out the opportunity to grow your email list out of every visitor on your website or landing page.

OptiMonk is one of the best onsite retargeting software that you can help you to rapidly grow your email list.

5.Use videos on your landing page
Using a video on your landing page to explain more about your product or service increases your conversion rates by over 70%. Videos are more engaging than plain texts. In fact, it is for this reason that most marketers are diving into videos for their marketing on Facebook and YouTube.
Moreover, videos provide a visual presentation of your product or service-you can think of as short version of “How it works,” thus it significantly reduces the bounce rate of your website visitors as opposed to normal plain text or ad copy.

6.Use benefit rich, action-oriented copy
To grow your email list, you have to use a copy rich in benefit and action-oriented tidbits of information to encourage your audience to sign up or join your email list. To dramatically increase sign ups or opt-ins utilize words or phrases that induce value. Using words or phrases that induce value imprints subconsciously on the mind of your audience a higher perceived value for your products and service. It persuades or compels them to take action.

7.Using Facebook lead ads and Twitter lead cards

Facebook lead ads and Twitter lead cards are two powerful native tools you can use rapidly grow your email lists. This is because they are both inherently designed for your audience to sign up for your product or service without the need for them to leave the platform, in this case either Facebook or Twitter.
In addition, your audience or prospects don’t need to fill out their contact information, as the contact information are pre-populated into the forms since they have already shared their contact information with both platforms; Facebook and Twitter.

The type of ad in the two social media platforms allows your audience to sign up easily, as they trust the two social media platforms, thus it is easy for you to ramp up your email list. Both Facebook and Twitter provides a seamless way for your audience to sign up or subscribe your email list, as a result of less friction and objections which increases your conversion rates.
Afterwards it is easier for you to gather the leads as both social media platforms allow for easier integration with your favorite CRM. This means you have more control over the leads; however you need to respect and/or abide to your privacy policy, not to share or sell these contact information.
The list below is some of the CRM solutions that can be used in both Facebook and Twitter:
 Infusionsoft
 MailChimp
 Driftrock
 Salesforce
 Marketo
 LoopFuse
 Silverpop
 Eloqua
 Sailthru
 Among other CRM solutions.

Also, both Facebook and Twitter makes it easier for you to set up your own integration, if at all some of the above CRM solution providers are not listed above. This can be done through their API.
Here is more on API on both platforms Twitters lead card API and Facebook lead ads API. In case you want to have a custom integration these links will guide you on how to setup everything on the respective social media platform.

8.Add subscribe check box on your comment section

On your blog you can add a subscribe check box next to your comment box to allow for your audience to subscribe- this essential and effective especially for those who haven’t subscribed to your email list.

Subscribe to our newsletter

9.Running a contest

You can leverage Facebook, Twitter or generally social media to run a contest where you incorporate a photo or video and in order for your audience to join, they have to enter their name and email to participate.
Woobox is a social promotion tool you can use to run contests in social media. You can use the tool to create photo contests, video contests, coupons, quizzes and conduct polls among other things. All these situations provide you with an opportunity to grow your audience and email subscribers. You can use it to grow your audience and email subscribers on Facebook, Twitter, LinkedIn, YouTube, Pinterest, Vine and Google+.

10.Address your audience in second-person

Addressing your audience in the second-person makes it natural and more personable for them to relate with your message. This is usually done by addressing your audience as “your.”
Second-person feels more personable and natural as the audience feels as if you’re addressing them as individual as opposed to addressing them as a mass audience. This compels them to perform the desired action you want them to take part in, as you have warmed them up to trust and be comfortable with you.

Time to implement…

It’s your turn to implement the above strategies and see the results as far as growing your email list are concerned.

I want nothing but success for you, as they say the money is in the list. If nurture and serve your list, it will reciprocate back to you. Growing an email list is an uphill battle but hopefully the above strategies will give you clarity on how to deploy it on your business.

Comments 1,566

  1. Great goods from you, man. I’ve understand your stuff previous to and you’re just too excellent.
    I actually like what you’ve acquired here, certainly
    like what you’re saying and the way in which you say it.

    You make it entertaining and you still take care of to keep it smart.
    I can not wait to read much more from you. This is
    really a great website.

  2. That is really interesting, You’re an excessively
    professional blogger. I have joined your rss feed and look ahead to searching for
    more of your great post. Additionally, I have shared your
    website in my social networks

  3. An outstanding share! I’ve just forwarded this onto a friend who has been conducting a little homework on this. And he actually ordered me lunch simply because I found it for him… lol. So let me reword this…. Thank YOU for the meal!! But yeah, thanks for spending the time to talk about this matter here on your internet site.

  4. Hello There. I discovered your blog the use of
    msn. That is a really neatly written article. I will be sure to bookmark it and
    come back to read extra of your useful info. Thank you for the post.
    I’ll definitely return.

  5. Hello, i read your blog occasionally and i own a similar
    one and i was just wondering if you get a lot of
    spam responses? If so how do you reduce it, any plugin or anything you can advise?
    I get so much lately it’s driving me insane so any help is very much appreciated.

  6. Howdy! Quick question that’s totally off topic. Do you know
    how to make your site mobile friendly? My blog looks weird when browsing from my iphone 4.
    I’m trying to find a template or plugin that might be able to correct this issue.
    If you have any recommendations, please share. Thanks!

  7. May I just say what a comfort to find an individual
    who really understands what they are discussing on the web.
    You definitely understand how to bring a problem to
    light and make it important. More and more people ought to read this and understand this side of
    the story. It’s surprising you’re not more popular because you most certainly have the

  8. Having read this I believed it was very enlightening.
    I appreciate you taking the time and effort to put this short article together.
    I once again find myself personally spending a significant amount of time both reading and leaving comments.
    But so what, it was still worth it!

  9. Thank you for some other informative web site. Where else may just I get that type of info written in such an ideal approach?

    I’ve a mission that I’m just now running on,
    and I have been at the glance out for such info.

  10. hey there and thank you for your info – I have certainly
    picked up anything new from right here. I did however expertise several technical issues using this site,
    since I experienced to reload the website many times previous to I could get it to load
    properly. I had been wondering if your web hosting
    is OK? Not that I’m complaining, but sluggish loading instances times will often affect your placement in google and could damage your high quality score if advertising and marketing
    with Adwords. Anyway I am adding this RSS to my e-mail and can look
    out for much more of your respective fascinating content.

    Ensure that you update this again very soon.

  11. Wow, awesome blog structure! How lengthy have you ever been running a blog for?
    you made running a blog glance easy. The total look of your site is wonderful,
    as neatly as the content material!

  12. I don’t even know how I ended up here, but I thought
    this post was good. I don’t know who you are but certainly you are going
    to a famous blogger if you are not already 😉 Cheers!

  13. Pingback: keto brownies recipe

  14. I do agree with all the ideas you have presented in your
    post. They’re very convincing and can certainly work. Still, the posts are very brief for starters.
    May just you please prolong them a bit from subsequent time?
    Thank you for the post.

  15. Excellent post. Keep posting such kind of info on your site.
    Im really impressed by your blog.
    Hi there, You’ve performed an incredible job. I will certainly digg it and
    personally suggest to my friends. I’m confident they’ll be benefited from
    this site.

  16. Hello are using WordPress for your site platform? I’m new to
    the blog world but I’m trying to get started and create my own. Do you
    need any html coding expertise to make your own blog?
    Any help would be greatly appreciated!

  17. Hello there, I do believe your website could possibly be having web browser compatibility problems.
    Whenever I take a look at your site in Safari, it looks fine however when opening in IE,
    it has some overlapping issues. I simply wanted to provide
    you with a quick heads up! Apart from that, excellent blog!

  18. It is appropriate time to make some plans for the future and it is time to be happy.
    I have read this post and if I could I desire to suggest you few interesting things
    or tips. Maybe you could write next articles
    referring to this article. I wish to read more
    things about it!

  19. Howdy! This is my first visit to your blog! We are a team of volunteers and starting a new project in a community in the same niche.

    Your blog provided us useful information to work on. You have done a wonderful job!

  20. I love your blog.. very nice colors & theme. Did you design this website yourself or did you hire
    someone to do it for you? Plz respond as I’m looking
    to design my own blog and would like to find out where u got this from.
    many thanks

  21. I absolutely love your blog.. Pleasant colors & theme.
    Did you make this site yourself? Please reply back as
    I’m attempting to create my own personal site and would like to learn where you
    got this from or what the theme is named. Cheers!

  22. My family members always say that I am killing my time here at net, except I know
    I am getting knowledge every day by reading thes
    nice articles or reviews.

  23. I really love your website.. Excellent colors & theme.
    Did you build this website yourself? Please reply back as I’m trying to create my
    own personal blog and would like to find out where you got this from or what the theme
    is named. Thank you!

  24. Write more, thats all I have to say. Literally,
    it seems as though you relied on the video to make your point.
    You obviously know what youre talking about, why waste your intelligence
    on just posting videos to your weblog when you could be giving us something
    informative to read?

  25. Greetings from Florida! I’m bored to death at work so I decided
    to browse your site on my iphone during lunch
    break. I love the knowledge you present here and can’t wait to take
    a look when I get home. I’m shocked at how fast your blog loaded on my cell phone
    .. I’m not even using WIFI, just 3G .. Anyways, wonderful site!

  26. I have been exploring for a bit for any high quality articles or weblog posts
    in this sort of area . Exploring in Yahoo I at last stumbled upon this website.
    Studying this information So i’m satisfied to convey that I have an incredibly
    excellent uncanny feeling I found out exactly what I needed.

    I so much undoubtedly will make certain to do not omit this website and give
    it a look on a continuing basis.

  27. I blog frequently and I truly appreciate your content.
    This great article has really peaked my interest. I am going to bookmark your site and
    keep checking for new details about once a week.
    I opted in for your RSS feed as well.

  28. Undeniably believe that which you stated. Your favorite reason appeared
    to be on the internet the easiest thing to be aware of.
    I say to you, I definitely get annoyed while people think about worries that they just do not know about.
    You managed to hit the nail upon the top and
    defined out the whole thing without having side-effects , people can take a
    signal. Will probably be back to get more. Thanks

  29. I am really impressed with your writing skills as well as with
    the layout on your blog. Is this a paid theme or did you customize it yourself?
    Anyway keep up the excellent quality writing, it’s rare to see a great blog like this one today.

  30. We are a group of volunteers and opening a new scheme in our community.

    Your web site offered us with valuable information to work on. You have done a formidable job and our
    whole community will be thankful to you.

  31. My coder is trying to persuade me to move to .net from PHP.
    I have always disliked the idea because of the expenses.
    But he’s tryiong none the less. I’ve been using WordPress on a variety of websites for about a year and am nervous about switching to another
    platform. I have heard very good things about blogengine.net.
    Is there a way I can transfer all my wordpress content
    into it? Any kind of help would be greatly